Homeownership benefits for your organization
A meaningful benefit. A simple launch.
Help employees and members navigate buying, selling, financing, and owning a home—with participating professionals, useful resources, and very little administrative work for your team.
There is no cost to the participating organization to offer Rooted Perks.
Why organizations offer Rooted Perks
Support a major life goal with practical help.
Homeownership questions can arise at any stage of life. Rooted Perks gives organizations a simple way to offer useful guidance and access with minimal administrative work. Rooted Perks handles most of the setup and launch; your team provides basic information, reviews the experience, and helps share it.
What employees and members receive
Help for more of the homeownership journey.
Available benefits vary by participating organization, but the program is designed to make relevant education, guidance, and participating resources easier to find.
Homebuying support
Preparation, process guidance, and access to participating real estate professionals.
Home-selling benefits
Practical information and support for planning and navigating a home sale.
Mortgage support
Education and access to participating mortgage professionals when financing questions arise.
Education and resources
Useful information and approved homeownership-related support for the road ahead.
How it works for your organization
A simple path from interest to access.
Rooted Perks is designed to keep the organization’s role clear and the employee or member experience easy to understand.
- 1
Share the basics
Tell us about your organization and provide your logo.
- 2
We prepare
Rooted Perks prepares your organization-specific experience and launch materials.
- 3
You approve
Your team reviews the experience and approves the introduction.
- 4
Launch with support
We help you introduce the benefit and support ongoing engagement as resources become available.
Launch support may include announcement copy, email templates, digital graphics, QR/access materials, and communication guidance. Your team helps share the benefit through the channels your people already use.
Helpful, never restrictive
Support that respects personal choice.
Rooted Perks provides access to benefits, education, and participating professionals. Employees and members are not obligated to use any particular real estate, mortgage, or other professional.
Employees and members can explore the program without committing to a transaction. Rooted Perks benefits are available only when you work with a participating Rooted Perks agent and/or participating Rooted Perks lender, as applicable.
Who can participate
For the communities people belong to.
Rooted Perks can be offered through approved organizations whose employees or members may benefit from practical homeownership support.
Participation details
Approval and benefit availability
Organization participation is subject to review and approval. Available benefits, eligibility, participating professionals, and launch materials may vary by organization and market.
Frequently asked questions
A few helpful details.
What does it cost our organization?
There is no cost to the participating organization to offer Rooted Perks.
How much work is required from our team?
Rooted Perks is designed to be simple to introduce. We prepare the organization-specific access experience and provide practical communication support; your team helps share the benefit with employees or members.
How do employees or members access Rooted Perks?
Participating organizations receive an organization-specific access experience that helps eligible employees or members understand and explore available benefits.
Are people required to use a specific professional?
No. Participation is optional. Rooted Perks benefits are available only when you work with a participating Rooted Perks agent and/or participating Rooted Perks lender, as applicable.
Can associations and membership organizations participate?
Yes. Employers, associations, membership organizations, community organizations, and other approved organizations may be eligible to participate.
How are benefits communicated to our people?
Rooted Perks provides practical launch support that may include announcement copy, email templates, digital graphics, access materials, and internal communication guidance.
Give your people another reason to feel supported.
Learn how Rooted Perks can help your organization offer practical homeownership benefits without adding another complicated internal program.
We are onboarding new organizations in phases. Tell us about your organization using the link above; our team will confirm eligibility and next steps and contact you when it is eligible to launch.